S&P/ASX 200, ASX All Ords Share Prices & Charts (LIVE DATA)
At Morningstar we believe that to be a successful long-term investor you simply need to buy great companies at compelling prices. Our equity research ratings are designed to uncover companies that will provide superior long-term returns.
A great company has a sustainable competitive advantage
“The key to investing is not assessing how much an industry is going to affect society, or how much it will grow, but rather determining the competitive advantage of any given company and, above all, the durability of that advantage. The products or services that have wide, sustainable moats around them are the ones that deliver rewards to investors.” Warren Buffett
The Morningstar Economic Moat Rating represents a company’s sustainable competitive…
