Much like in Latin America, crypto adoption is steadily rising across Western Europe. But here’s the asterisk: in Q1 2025, the soft rollout of the Markets in Crypto-Assets (MiCA) regulation began to reshape the local mediascape. Outset PR’s analytics desk took a closer look at crypto-covering outlets across key markets to examine how early regulatory pressure is affecting their visibility, influence, and reach.

As of this year, Western Europe is experiencing a region-wide shift toward deeper public engagement with cryptocurrencies. A recent study by Adan, Deloitte, and Ipsos reveals growing enthusiasm for crypto use cases such as decentralized identity, payments, and DeFi, alongside increasingly mainstream…