Larry David, Celebrities Dismissed From FTX Lawsuit Over Endorsements
Larry David had never appeared in a commercial — at least until 2022 when he debuted in a Super Bowl ad as part of a campaign for cryptocurrency platform FTX in a spot titled “Don’t Miss Out.” In it, he takes on his Curb Your Enthusiasm persona as a skeptic who travels through time and scoffs at inventions until he’s pitched FTX as a safe and easy way to get into crypto. “Ehhh, I don’t think so,” he says. “And I’m never wrong about this stuff. Never.”
The ad ends with a title card that states, “Don’t be like Larry. Don’t miss out.”
Later that year, FTX collapsed. The fallout included investors suing David, who was allegedly paid $13 million for appearing in the commercial, and other big…
