DoubleVerify stock rises on potential price hike By Investing.com

Investing.com — Shares of DoubleVerify (NYSE:) climbed 5% following comments from Stifel analyst Mark Kelley indicating the company may be implementing a price increase averaging around 5%.

The potential price adjustments were not officially confirmed by DoubleVerify, but the information surfaced through Stifel’s market checks. Kelley has maintained a Buy rating and a price target of $22.00 for the company’s stock.

In his analysis, Kelley shared insights from recent market checks aimed at understanding the digital advertising landscape as it transitions out of 2024 and looks towards 2025 budget trends. “We’re pleasantly surprised by what we’re hearing thus far,” Kelley noted. He further revealed, “During this process, we’ve learned…

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