COVID effect | #39;Equity to remain large part of retail customer’s portfolio, more than ever#39;

Prakarsh Gagdani, CEO, 5paisa.com
With the coronavirus outbreak, we have seen a major shift in peoples investment patterns. The pandemic has been an inflection point for the discount broking industry that witnessed a remarkable increase in the number of new account openings.
What’s astounding is that most of these customers are from areas always underrated by the investment market. We always knew that there was a lot of unexplored investment potential in small towns and the pandemic made the world…

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