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Supermarkets plot Christmas price war as Sainsbury’s profits fall 92% – This is Money

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Supermarkets plot Christmas price war as Sainsbury’s profits fall 92% – This is Money

Supermarkets are gearing up for a Christmas price war as the big four battle to fight off the German discounters.
As Sainsbury’s reported a 92 per cent slump in profits, experts said shoppers look likely to benefit from competition among the country’s bigges…

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